Shilajit vs Mumijo vs Shilajeet (Trade Terms)

Same Substance, Different Names

Shilajit, mumijo, and shilajeet all refer to the same substance — a mineral-rich resin found in high-altitude mountain regions. The different names reflect regional and linguistic variations, not different products.

If you’re sourcing or selling in multiple markets, understanding these naming conventions matters for procurement, labeling, and customer communication.

Regional Naming

Shilajit

  • Most common international trade name
  • Used in India, UK, USA, and most English-speaking markets
  • Sanskrit origin: “conqueror of mountains” or “rock invincible”
  • Standard term in scientific literature

Mumijo (or Mumiyo)

  • Used in Russia, Central Asia, and German-speaking markets
  • Common in Eastern European trade
  • Derived from Greek “mumijo” meaning “preserving the body”
  • Often associated with Altai Mountain sourcing

Shilajeet

  • Alternative transliteration of shilajit
  • Common in South Asian markets (India, Pakistan, Nepal)
  • Same product, phonetic spelling variation
  • Sometimes seen in Ayurvedic product labeling

Other regional names:

  • Asphaltum (Latin/pharmaceutical)
  • Mineral pitch (descriptive English)
  • Salajeet (alternative spelling)
  • Mumie (Russian variant)

Sourcing Implications

The name often indicates (but doesn’t guarantee) the source region:

Shilajit → Typically Himalayan (India, Nepal, Pakistan, Tibet)

Mumijo → Often Altai Mountains (Russia, Kazakhstan) or Caucasus region

Both terms → Can refer to product from any source, depending on seller

When sourcing, don’t rely on the name alone. Ask specifically:

  • What is the origin country?
  • What region/altitude?
  • Can you provide traceability documentation?

A product labeled “mumijo” could be Himalayan-sourced and vice versa. The name is a marketing choice, not a certificate of origin.

Labeling Considerations

For EU markets, the product name on labels should be clear and not misleading. Most common approaches:

Primary name options:

  • “Shilajit” — widely recognized, especially in Western Europe and UK
  • “Mumijo” — better recognition in Germany, Austria, Eastern Europe
  • “Shilajit (Mumijo)” — covers both, useful for pan-European distribution

What to include:

  • The chosen product name
  • Latin/scientific name if applicable: Asphaltum punjabianum
  • Origin country (required in many jurisdictions)

Using both names can help with searchability and customer recognition across different markets.

Market Preferences by Region

Germany, Austria, Switzerland: Mumijo has stronger recognition. German consumers searching for this product often use “mumijo” rather than “shilajit.” Consider dual naming for these markets.

UK, Ireland, Nordics: Shilajit is the dominant term. Mumijo is less familiar.

France, Spain, Italy: Shilajit is more common, but overall category awareness is lower than in German-speaking markets.

Eastern Europe (Poland, Czech, Baltic states): Mixed usage. Mumijo has Soviet-era recognition; shilajit is gaining ground through Western wellness trends.

Netherlands, Belgium: Shilajit preferred, influenced by English-language wellness content.

SEO and Search Implications

If you’re selling online, search behavior varies by market:

High-volume search terms by region:

  • Germany: “mumijo kaufen,” “mumijo kapseln,” “shilajit kaufen”
  • UK: “shilajit resin,” “shilajit UK,” “buy shilajit”
  • France: “shilajit,” “shilajit résine”
  • Netherlands: “shilajit kopen”

For marketplace listings (Amazon, eBay), including both terms in your title or backend keywords can capture more search traffic.

Quality Is the Same Question

Regardless of what it’s called, the quality questions are identical:

  • What altitude was it sourced from?
  • How was it purified?
  • What’s the fulvic acid content?
  • Has it been tested for heavy metals?
  • Is there a COA per batch?

A product called “premium Altai mumijo” can be garbage. A product labeled “Himalayan shilajit” can be garbage. The name doesn’t determine quality — sourcing, processing, and testing do.

→ See shilajit quality testing requirements.

Longevium® Naming

Longevium® uses “Shilajit” as the primary product name because:

  • Broadest international recognition
  • Aligns with scientific literature
  • Clear association with Himalayan sourcing
  • Works across most EU markets

For German-market materials, we can provide “Shilajit (Mumijo)” labeling on request.

→ Request wholesale information | Back to shilajit supplier in Europe